Partners

Postpartum support, extended through you.

We partner with the people and organisations who already care for new mothers — practitioners, brands, insurers, employers and institutions — so support continues long after the six-week check.

I'm here as a…

52
weeks of structured recovery
3
languages, more on the way
0
data shared without consent

Why partner with Bloom Mama

The six-week postpartum check leaves a gap that very few are resourced to fill. Bloom Mama lives in the mother's pocket — gentle, evidence-informed, ready when she needs it.

01

Extend support beyond the appointment

A 12-month companion that lives in her pocket between visits. Mothers arrive better informed, with clearer questions.

02

Evidence-informed throughout

Built on NICE, RCOG, WHO and NHS guidance. Reviewed by a women's-health specialist clinical advisor.

03

Better experience, less repetition

Repeated questions on scar care, pelvic floor basics, sleep and red flags are answered gently, in-app.

04

Multilingual from day one

English, French, and Arabic live now. Spanish, German, Italian, Mandarin, and Cantonese in development.

05

Privacy-first by design

All sensitive recovery data stays on the mother's device. We never see, store, or sell it.

06

Free core for every mother

Core features — including all emergency guidance and the first week of recovery — are always free.

Track 01 · Practitioners

For clinics, physios and maternal-health practitioners

Private maternity clinics, women's-health and pelvic-floor physios, lactation clinics, C-section recovery and postnatal care teams. You see her for an hour. We support her for the year.

What we offer your patients

  • A 12-month postpartum recovery companion
  • Week-by-week guidance aligned with clinical pathways
  • C-section scar care, diastasis check, pelvic floor basics
  • Mental-health check-ins and red-flag signposting
  • Co-branded materials and a dedicated clinic code

What you get

  • Better patient experience between appointments
  • Fewer repetitive questions on basics
  • A discreet retention and follow-up touch point
  • Co-branded PDF resource for your patients
  • Case study at the end of the pilot, if you'd like one
First offer

A free 3-month pilot. We provide a dedicated clinic code, a QR flyer and a co-branded PDF. After three months we review together — no obligation to continue.

Discuss a clinic pilot
Track 02 · Brands & Boxes

For brands and subscription boxes

Baby, pregnancy and postpartum boxes, breastfeeding brands, wellness brands and thoughtful retailers. A digital add-on that turns a gift into ongoing support.

What we offer your customers

  • 1 month free of Bloom Mama Premium, via a unique partner code
  • Co-branded landing page and QR code for boxes or letterbox cards
  • Easy fit for new-mum and pregnancy gift boxes
  • Optional newsletter swap, giveaway or expert-led content

What you get

  • A genuinely useful digital extra at no cost to you
  • Ready-made code, wording and visuals — minimal setup
  • Brand alignment with a calm, evidence-based product
  • Option to move to affiliate or bundle placement later
First offer

A simple campaign with 1 month free Premium for your customers. We supply the code, the artwork and a co-branded landing page. You pop a card or QR into your boxes.

Explore a brand collaboration
Track 03 · Insurers

For insurers and benefits providers

Health insurers, family benefits programmes and wellbeing marketplaces looking to offer something genuinely useful to expectant and postpartum members.

What we offer your members

  • A member benefit with discounted or sponsored access
  • Bulk access codes managed centrally
  • Co-branded member page or landing page
  • Multilingual support — English, French, Arabic and growing

What you get

  • A meaningful maternal-health benefit, easy to communicate
  • Activation and engagement reporting (aggregate, privacy-respecting)
  • Reduced friction for members during a high-stress life moment
  • Differentiation in maternity and family benefits
First offer

Start with a cohort or a single region. We set up bulk access codes and a co-branded landing page, and report on activation over the pilot window.

Discuss a member benefit
Track 04 · Employers

For employers and workplace wellbeing teams

Tech, law, banking, consulting, universities, public-sector teams and large corporates who want maternity benefits that actually support recovery and return to work.

What we offer your employees

  • 12-month access for employees after birth
  • Return-to-work wellbeing companion, in their language
  • Mental-health, sleep and physical-recovery support
  • HR resource pack and optional manager webinar

What you get

  • A tangible parental benefit beyond paid leave
  • Smoother, kinder returns from maternity leave
  • Inclusive support across languages and care pathways
  • Aggregate, privacy-respecting engagement reporting
First offer

A postpartum return-to-work benefit, set up for one team or location first. We provide the HR pack, the activation flow and optional webinars for managers.

Discuss a workplace benefit
Track 05 · Institutions & Government

For institutions and public health

Government bodies, public health groups, professional associations and diaspora health initiatives. We're building Bloom Mama with public-sector readiness in mind — and we move at the pace of evidence.

What we offer

  • Evidence-aligned content (NICE, RCOG, WHO, NHS pathways)
  • Privacy-first architecture, sensitive data on-device
  • Multilingual reach: English, French, Arabic and growing
  • Clinical advisor oversight; transparent content provenance
  • Willing collaboration on pilots, evaluation and reporting

Areas of interest

  • Postnatal pathway support in underserved areas
  • Francophone maternal health initiatives
  • Arabic-language postpartum care in MENA and diaspora
  • App library inclusion and procurement frameworks
  • Research partnerships and pilot evaluation
Approach

We're focused first on building evidence, testimonials, advisory depth and pilot data, so that institutional partners have what they need to act. We welcome early conversations — even when timelines are long.

Start an institutional conversation
Evidence

Built on evidence, reviewed continuously

Every recovery topic in Bloom Mama is grounded in clinical guidance and updated as evidence evolves.

  • NICE guidance on postnatal care (NG194)
  • RCOG Green-top Guidelines
  • NHS England postnatal pathway recommendations
  • POGP (Pelvic, Obstetric & Gynaecological Physiotherapy) standards
  • WHO recommendations on maternal & newborn care

Bloom Mama is not a substitute for clinical advice. It supports, never replaces, the care our partners provide.

Let's talk

Drop a line with a sentence about your organisation and what you'd like to explore. Imane reads every email personally and replies within two working days.

Download the Bloom Mama partnership pack

Calls are available in English or French.

Common questions from partners

Is Bloom Mama a regulated medical device?
No. Bloom Mama is a wellness and recovery companion app. Content is informational and educational. It does not diagnose, treat, or replace clinical care, and is signposted as such throughout.
How is patient and member data handled?
All sensitive recovery data stays on the mother's device. We do not collect or store it on our servers. Anonymous, aggregated usage data may inform product improvements and partner reporting, with consent.
Can content be customised for our pathway or audience?
For practice licences, member benefits and pilots, yes — we can align content emphasis, surface specific local resources, and add co-branded touch points.
Do you support languages beyond English, French, and Arabic?
Spanish, German, Italian, Mandarin, and Cantonese are in development. We're happy to prioritise based on partner need.
Is there a clinical advisory team?
Yes — content is reviewed by a women's-health specialist clinical advisor (see above), with input from doulas and qualified maternal-health practitioners.
How do I get started?
Email us with one sentence about your organisation. We'll set up a 20-minute call to understand fit, with no obligation to commit.